"Innovation has nothing to do with how many R&D dollars you have. When Apple came up with the Mac, IBM was spending at least 100 times more on R&D. It's not about money. It's about the people you have, how you're lead, and how much you get it."

-Steve Jobs

翻译：创新与你有多少研发资金无关。当苹果推出Mac电脑时，IBM在研发上的投入至少是苹果的100倍。这不是钱的问题。关键在于你拥有什么样的人，你如何被领导，以及你能得到多少领导。

贝特斯评论

创意不是工业化的产物，资本不是创意的孵化器。
创意需要自由的、无限制的、宽容的社会环境来培养。
是可遇而不可求的。